Monroe Consulting Group, an Executive Recruitment firm, is partnering with a leading organisation in the Consumer industry to hire a Commercial Director. This opportunity is based in Malaysia.
Position Overview
This position is responsible to lead and develop the sales organisation to define, execute, and deliver commercial strategies across brands and distribution channels.
Drive sustainable sales growth, profitability, and market expansion while contributing to the overall business strategy and performance.
Key Responsibilities
- To manage and support the sales team To define, implement and deliver the commercial plans
- To drive the brands development in the appropriate sales channels
- To manage the pricing to guarantee sales and margin targets.
- To manage the sales forecast per client
- To analyse and report market trends, activities and competition activities, and company marketing and product performance.
- Manage, coach and support the sales team: Sales Director, Key Account Managers and Area Managers.
- Manage strategic channel partnership to achieve business plan.
- Provide the strategic sales strategies in achieving the target growth and revenue numbers.
- Evaluate pricing structure with KAM to guarantee sales and margin targets
- Negotiate annual agreements and other long term deals with main customers.
- Ensure the monthly action plans, process and reports are executed correctly and on time.
- Analyse the sales, market trends and implement relevant actions.
- Elaborate the commercial plans per brand and per channel strategy, with CEO and Marketing Director.
- Coordinate sales forecast per product and per key customer.
- Ensure right execution of the product and brand displays presence in stores, and track the listings.
- Manage brand promoter's performance, training, and activities.
- Reports company sales and commercial activities, customer's or competitor's activities.
- Member of the Country Management team
- Provide commercial leadership direction and coaching to multi-functional team
- Lead the monthly business review meeting
Key Requirements
Qualifications & Experience
- Strong track record of sales management in a categorised product sales environment (SDA, MDA, or CE).
- Experience of operating at Sales Director level and management of multi-layered customer relationships.
- Fluent in English.
Technical / Functional Expertise
- Excellent negotiation and commercial skills.
- Excellent arithmetic skills.
- Ability to analyse and react to market trends and opportunities.
- Strong presentation, interpersonal, negotiation, and communication ability.
- Able to learn and assimilate key features and benefits of the products.
- Understanding of competitor's ranges.
Soft Skills & Leadership Competencies
- Great people manager, able to motivate and develop individuals with different sales styles, approaches and levels of experience.
- Strong leader, able to contribute thought influence and persuasion.
- Provide commercial leadership, direction and coaching to multi-functional teams.
- Ability to manage and develop high-performing sales teams across multiple levels and functions.
