Monroe Consulting Group, an Executive Recruitment firm, is partnering with a leading organisation in the Information Technology sector to hire a Product Manager, Digital Monetisation. This opportunity is based in Kuala Lumpur, Malaysia.
Position Overview
This role will lead the strategy, development, and scaling of embedded digital advertising and monetisation solutions within a growing technology platform. They will drive revenue growth, partner integration, and customer adoption by delivering scalable advertising, billing, and performance marketing capabilities.
Key Responsibilities
1. AdTech Product Strategy & Integration
- Drive end-to-end integration of major digital advertising platforms to enable customers to launch and manage campaigns seamlessly.
- Define and execute the product road map for embedded advertising and monetisation solutions, prioritising features based on customer adoption and revenue opportunities.
- Develop intuitive campaign management and performance tracking experiences for business users.
2. Monetisation, Commission & Billing Management
- Design, launch, and optimise sustainable monetisation and commission models with strategic platform partners.
- Implement secure and automated billing capabilities, credit programmes, and incentive frameworks.
- Identify and develop new monetisation opportunities across digital ecosystem partnerships.
3. Product Delivery & Stakeholder Management
- Collaborate closely with engineering teams to deliver advertising workflows, billing capabilities, and real-time reporting solutions.
- Partner with external technology and platform providers to manage integration, compliance requirements, and commercial initiatives.
- Work with Product Marketing and Commercial teams to drive customer adoption and product growth objectives.
Key Requirements
Qualifications & Experience
- Bachelor's degree in Computer Science, Information Technology, Business Analytic, Marketing Technology, or a related discipline.
- Minimum 4 years of Product Management experience, including at least 2 years within AdTech, Digital Monetisation, Performance Marketing Technology, or embedded SaaS platforms.
- Proven experience building monetisation frameworks, commission structures, or billing solutions within technology-driven environments.
Technical / Functional Expertise
- Strong understanding of digital advertising ecosystems, advertising platform integration, and marketing technology solutions.
- Experience with API integration, data architecture, and reporting platforms.
- Strong knowledge of advertising performance metrics including ROAS, CPM, CPC, and campaign optimisation principles.
- Experience designing customer-facing dashboards, reporting interfaces, and monetisation products.
- Ability to translate commercial requirements into scalable product capabilities and technical requirements.
Soft Skills & Leadership Competencies
- Strong commercial acumen and business-oriented mindset.
- Data-driven approach to product decision-making and prioritisation.
- Excellent stakeholder management and cross-functional collaboration skills.
- Strong communication and presentation capabilities.
- Ability to manage multiple priorities and deliver within fast-paced environments.
- Self-motivated with a strong ownership mentality and results-oriented approach.
