Monroe Consulting Group is recruiting on behalf of a well-established fashion retail company seeking an experienced Vice President of Brand Marketing to lead its global brand strategy and marketing organization.
Reporting directly to the CEO, this executive will play a pivotal role in driving international brand growth, strengthening omnichannel customer engagement, and leading high-impact marketing initiatives across global markets.

Key Responsibilities

Develop and execute the company's long-term global brand strategy.
Lead international market expansion and go-to-market initiatives.
Drive integrated omnichannel marketing across digital and retail touchpoints.
Oversee global campaigns, PR, influencer partnerships, and brand communications.
Manage marketing investments while optimizing commercial performance through data-driven decision-making.
Build, mentor, and lead high-performing marketing teams.
Collaborate with cross-functional leaders to ensure successful product launches and brand execution.

Requirements

Bachelor's degree in Marketing, Business Administration, Fashion Business, or a related discipline.
Minimum 10 years of leadership experience in the fashion, luxury, or apparel industry.
Demonstrated success in building and scaling brands internationally.
Strong expertise in omnichannel marketing, including retail and direct-to-consumer business models.
Established global relationships with media, PR agencies, influencers, and creative partners.
Excellent leadership, communication, and stakeholder management skills.
Professional proficiency in English.