Sales Manager (Consumer Goods)

  • Sector: 消费者
  • Contact: Nadya Andjani
  • Client: Monroe Consulting Group
  • Location: Indonesia
  • Salary: Negotiable
  • Expiry Date: 12 August 2024
  • Job Ref: BBBH441814_1718241375
  • Contact Email:

Monroe Consulting Group is recruiting on behalf of a Global Seafood Supplier. With a focus on sustainability and innovation, our respected client strives to set the standard for excellence in the seafood industry.

They seek a dynamic Sales Manager with a deep understanding of the seafood industry to grow the Indonesian market and, in the midterm, take on more responsibilities for other Southeast Asian markets.


  • Develop and maintain a strong customer base for frozen salmon and trout products, focusing on expanding the company's presence in the Indonesian market.
  • Identify and pursue opportunities to introduce the company products into new market segments, including Food Service and Retail.
  • Collaborate with internal teams to launch new products and initiatives, such as smoked slices in supermarkets, sashimi fillets in sushi restaurants, and other HORECA accounts.
  • Establish relationships with companies that purchase from importers, including distributors, reprocessors, and smoke factories, to secure new business opportunities.
  • Work closely with retail partners to list new products under the company brand or private label, expanding the product's presence in stores such as Indomaret, Alfamart, Midi, Circle K, and others.
  • Manage inventory and logistics to ensure product availability for customers requiring volumes of less than one container, including establishing partnerships with cold storage facilities and distributors in Indonesia.
  • Evaluate and pursue strategic initiatives to support the company's long-term growth objectives in the Indonesian and Southeast Asian markets, such as obtaining import licenses and establishing a local presence.


  • Bachelor's degree in Business Administration, Marketing, or related field.
  • Proven experience in sales, preferably within the seafood industry, with a strong portfolio of active customers.
  • Full proficiency in English.
  • Excellent communication, negotiation, and decision-making skills.
  • Ability to work independently and collaboratively in a fast-paced, results-oriented environment.
  • Knowledge of import/export regulations and logistics processes is desirable.
  • Willingness to travel as needed.