We are looking for an experienced Product Manager passionate about building products that customers love. You will join a dynamic and fast-paced environment and work with cross-functional teams to design, build, and roll out products that deliver the company's vision and strategy.
Responsibilities:
- Ensures the achievement of brand targets;
- Brand strategic planning, market positioning, distribution, pricing, promotion, advertising
- Plans, implements, and monitors consumer and trade marketing programs
- Sets brand planning calendars, coordinates cross-functional activities, manages timelines, and ensures timely coordination of deliverables.
- Idea generation for ad campaigns, social media content, and product development
- Conducts competitive reviews/ competitive check
- Identifies consumer insights and growth opportunities, able to conduct research activities
- Drive innovation and product development
- Collaborates w/Sales for specific strategies for consumer- and trade-related activities
- Ensures proper and timely execution of marketing activities: does internal and external coordination for seamless execution
- Conducts regular fieldwork to determine trade distribution, coverage, pricing, merchandising, and competitive activities. Prepares recommendations based on gathered information and generated insights.
- Brand Activation
Qualifications:
- Candidate must possess at least a Bachelor's/College Degree, Business Studies/Administration/Management, Marketing, or equivalent.
- Assistant Manager / Managers specializing in Marketing/Business Development or equivalent.
- Minimum 3 years of experience in brand management in FMCG is required for this position, with a track record of achieving targets and growing brands
- Good work ethic
- Has a mind for business
- Always curious, likes looking for opportunities, analyzing data
- Creative
- Good command of English, an effective communicator, has copy-writing skills
- Proficient in Excel - photoshop or Canva is a plus (but not required)
- Works well with people
- Applicants must be willing to work in Paranaque City.
