Executive recruitment company Monroe Consulting Group Indonesia is recruiting on behalf of a leading multinational FMCG company for a strategic role focused on Revenue Growth, Trade Promotion, and Pricing Excellence.
Key Responsibilities:
- Lead the development of market trade promotional strategy, including annual trade promotion plans and recommended actions.
- Partner with Marketing, Trade Marketing, and Sales to design an optimized brand portfolio promotional architecture across price tiers and channels.
- Collaborate with Marketing, CMI, and Trade Marketing to ensure promotional strategies align with overall growth objectives.
- Work closely with Sales, Customer Marketing, Category Management, and Key Account teams to unlock trade promotional price point opportunities by channel.
- Partner with Finance (Co-Pilot) to shape gross margin targets and continuously improve Trade ROI.
- Ensure trade promotional strategies and recommendations are embedded within Annual Execution Plans and S&OP cycles.
- Lead the planning, execution, and governance of agreed trade promotional strategies across brands and portfolios.
- Develop and deploy channel and pack-type promotional guidelines in collaboration with Customer Marketing.
- Ensure accuracy, governance, and effective usage of data within Trade Promotion Management (TPM) systems.
- Lead trade promotional performance reviews and ensure insights, risks, and opportunities are captured and fed into S&OP.
- Manage trade promotional learning library to drive continuous improvement and optimize Trade ROI.
- Consolidate and manage promotional exception recommendations, ensuring timely execution of agreed actions.
- Lead pricing strategy execution, including everyday pricing guidelines and price increase initiatives.
- Drive "Mix for Growth" by optimizing portfolio product mix through cross-functional collaboration.
- Manage and develop Trade ROI analyst(s), including promotion pre- and post-evaluation processes.
- Lead or co-lead Sales Revenue Management (SRM) training using global and regional best practices.
Job Requirements:
- Bachelor's degree from a reputable university.
- Minimum 5 years of experience in Revenue Management, Trade Promotion, or Finance Co-Pilot roles within FMCG companies.
- Strong understanding of revenue management, promotional strategy, and promotional effectiveness analysis.
- Solid knowledge of P&L and key financial drivers.
- Strong leadership, interpersonal, and cross-functional communication skills.
